Athletic Management 19.02 February/March 2007
WARMUPS

Recruiting

Turning off Texting

New Ideas

Two for One

On Campus

Assessing the Arms Race

Division I athletic departments are spending too much money, growing their budgets at a rate two to three times that of the rest of higher education, and borrowing against future earnings to pay for facility expansions and upgrades, all of which puts their institutions at risk. That is the finding in an NCAA report, "The Second Century Imperatives," released in October 2006 by a 50-member task force.

Coaching Salaries

WIAA Schools to Monitor Gifts

Sportsmanship

Clean Ducks

Media

Just Say No

Adding Sports

To the Extreme

Title IX

Cheerleaders Mandated for Girls' HS Games


Q&A

Q&A with Michael Covone

Barry University


GAMEPLANS

Fundraising

Pass Go: Collect New Donor

Uncovering new donors requires thinking about the fundraising game in a systematic way. It also means leaving no stone unturned.

Hiring

Racing Against Time

You're down a coach and the season is starting. What do you do? Abandon the traditional process and start networking. Fast.


FEATURE ARTICLES

Student-Athlete Welfare

Easing the Insurance Burden

Continually rising premiums for secondary insurance have many schools scrambling to find cost-effective coverage. The NCAA is trying to help through a pilot coverage program and 'best practices" guidelines.

Cover Story

Ahead of the Curve

Keeping today's fans informed entails a lot more than posting game recaps on your Web site. Here's a look at how some top athletic programs are staying on the cutting edge with their new media initiatives.

Marketing

Students on Board

Wondering how to put some extra energy and creativity into your marketing plans? The answer may be right in front of you.

Leadership

Their Place in History

Starting a hall of fame can boost school spirit, dedication, and support for your athletic department. But only if you include many stakeholders in the process.

Cover Story

Unlocking the Code

Making sure your conduct codes will not be challenged in court has become a difficult task. Here's a look at the most recent lawsuits on athlete disciplinary actions, along with advice from veteran athletic directors.

Coaching

A Balanced Attack

Most coaches want to teach their athletes both skills and competitiveness. Depending on the gender they coach, most coaches end up focusing on only one.

Preventing MRSA

Blocking an Outbreak

MRSA is a microscopic bacterial infection that can rip through your athletic department like wildfire. Education, communication, and fully supporting your sports medicine staff are the keys to protecting your teams from this highly contagious condition.


DIRECTING ATHLETICS

Question of the Day

How do you stay in sync with central administration at your institution?

Student-Athlete Welfare

Easing the Insurance Burden

Continually rising premiums for secondary insurance have many schools scrambling to find cost-effective coverage. The NCAA is trying to help through a pilot coverage program and 'best practices" guidelines.

Cover Story

Ahead of the Curve

Keeping today's fans informed entails a lot more than posting game recaps on your Web site. Here's a look at how some top athletic programs are staying on the cutting edge with their new media initiatives.

« Back to issue list