WARMUPS

Fundraising
Out of Storage
Progressive Programs
Stepping Up
New Media
Golf Tips
Title IX
Forced to Act
High School News
A League of Their Own
Facilities
Stretching a Dollar
Academic Reform
A Seat in the Senate
Sportsmanship
When Words Sting

Q&A

Q&A with Leroy Hackley, Jr.

Jenison (Mich.) High School


GAMEPLANS

GamePlan: Finances
Lined Up & Ready
The words "financial audit" need not strike fear in your heart. Here's how to get your ducks in a row before a review happens.
GamePlan: Leadership
Joining the Team
What are the secrets to becoming a respected member of a conference of national committee? A veteran tells all.

FEATURE ARTICLES

Leadership
Something To Believe In
A strong athletic department starts with a strong philosophy statement, which must be carefully constructed to support your policies and codes of conduct.
Management
Organized for Success
As times change, so does every program's organizational structure. That's why it's critical to frequently review and reconfigure your hierarchy.
Marketing
Better Than Before
What do you do when you are forced to change your logo? The best high schools turn it into a positive situation. And many are also trademarking their identity.
Coaching
United We Lead
If you're counting on team captains to make a difference on your squad, consider this concept: shared leadership.
Cover Story
Nothing Like a Full House
Getting fans into the stands these days takes a strategic plan, understanding your target audiences, and creative sales tactics. Those who have upped their numbers provide advice.


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